Wednesday, January 23, 2013

Tourism Memorandum - Dreamworld theme park in Australia

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Memorandum



To All retail departments, operations, human resources, food and beverage, technical and maintenance, finance, entertainment, entry and crowd control, maintenance and cleaning, ride operation, marketing, administration, accounts, shows and attractions, photographic supervisor, guest services, reception

From Treslynne Dignon � Public Relations & Communications Coordinator

live paper help



Date 14/10/0

Subject Australia Day



Please be advised that as part of its 004 new marketing campaign, and with the support of Tourism Queensland, Dreamworld is having a special Australia Day Program on January 6, 004.

Extra entertainment has been provided with special events planned. In addition, Dreamworld will be open at night for a fun-filled celebration. For this special occasion all staff will be required to work and extra duties will be assigned so that visitors can enjoy Dreamworld’s facilities to the utmost.

I have attached a schedule below for your information. I will be contactable on two-way (PR1) and mobile on the day.

Event

Event Australia Day Program

Date January 6, 004

Time 10.00am � 8.0pm

Location At several locations throughout the park

Contact Treslynne Dignon mobile - 041865508

Running order

10.00am Set up of area in Kakadu Caf� with digital camera

10.00am Set up of autograph & photograph area at Main Stage

10.00am Set up of all show areas

10.0am Limo arrives at Dreamworld (Steve Irwin) � Entry Gate

10.45am Limo arrives at Dreamworld (Silverchair) � Entry Gate

10.45am PR will escort Steve Irwin to Kenny Cab for a run through the park

11.00am Outback Adventure Show will commence

11.00am Photograph session (Steve Irwin) in Kakadu Caf� with DW patrons

11.00am PR will escort Silverchair to Kenny Cab for a run through the park

11.15am Kakadu Wetlands show feat. Steve Irwin with the crocs

11.15am Photograph session (Silverchair) at Main Stage

11.0am Australian Farm Show will commence

11.45am Tiger Island specialty show feat. Steve Irwin

1 noon Silverchair perform at Main Stage

1.15pm Kakadu Wetlands show feat. Steve Irwin with the crocs

1.0pm Autograph session (Silverchair)

1.45pm PR will escort Steve Irwin to Kakadu Caf�

1.00pm PR will escort Silverchair to Buffet Restaurant

1.00pm Outback Adventure Show will commence

1.0pm Australian Farm Show will commence

.00pm Limo arrives at Dreamworld (Wiggles) � Entry Gate

.00pm PR will escort Steve Irwin to Kenny Cab for a run through the park

.15pm Limo transfer back to hotel (Steve Irwin)

.15pm PR will escort Silverchair to Kenny Cab for a run through the park

.0pm Limo transfer back to hotel (Silverchair)

.0pm PR will escort the Wiggles to Kenny Cab for a run through the park

.45pm PR will escort the Wiggles to Nickelodeon Central

.00pm Outback Adventure Show will commence

.00pm Photograph session (Wiggles)

.0pm Australian Farm Show will commence

.0pm Wiggles perform at Nickelodeon Central

4.00pm Limo arrives at Dreamworld (Beau Brady, Bec Cartwright) � Entry Gate

4.00pm PR will escort the Wiggles to Catdog Snack Shack

4.15pm PR will escort Beau Brady & Bec Cartwright to Kenny Cab for a run through the park

4.0pm PR will escort Beau Brady & Bec Cartwright to Sunset Safari

4.45pm PR will escort the Wiggles to Nickelodeon Central

4.45pm Sunset Safari will commence feat. Beau Brady & Bec Cartwright

5.00pm Outback Adventure Show will commence

5.00pm Wiggles perform at Nickelodeon Central

5.15pm Sunset Safari will commence feat. Beau Brady & Bec Cartwright

5.0pm Australian Farm Show will commence

5.0pm Limo transfer back to hotel (Wiggles)

5.45pm Sunset Safari will commence feat. Beau Brady & Bec Cartwright

6.00pm Fireworks commence at Nickelodeon Central

6.15pm Sunset Safari will commence feat. Beau Brady & Bec Cartwright

6.45pm Sunset Safari will commence feat. Beau Brady & Bec Cartwright

7.15pm PR will escort Beau Brady & Bec Cartwright to Main Stage

7.0pm Photograph session (Beau Brady & Bec Cartwright)

7.45pm Autograph session (Beau Brady & Bec Cartwright)

8.00pm Fireworks commence at Nickelodeon Central

8.0pm Limo transfer back to hotel (Beau Brady & Bec Cartwright)

8.0pm Ends

Can I please ask your assistance with the following

E&A

Are we able to use the Kenny Cab (with driver) for a short 10 minute spin with

each of the celebrities around the park (as per schedule)? Also, if you have a

supervisor you can spare to help with crowd control that would be appreciated.

Guest Services

As per our discussions, please UP SELL the Australia Day Program and guest

appearances to all park guests between now and the event.

Imogen

As per our earlier conversation, can we order limo transfers to and from

Dreamworld as per the above schedule? Pick up address details will be provided

verbally.

Photographic Supervisor

Can we please ensure sufficient people are rostered on to help with this event?

The set up should be done before 1015am because guests start arriving fairly

early. Make sure to set up all photograph, autograph and performance areas.

Retail

Can all staff mention the Australia Day Program and guest appearances?

Information flyers have been distributed.

Security

Can we please organize security guards to duty for the duration of the guest

appearances?

If you have any problems or concerns please don’t hesitate to contact me on

041865508.

Kind regards,

Treslynne Dignon

Public Relations & Communications Coordinator





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